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Emotional Intelligence in Sales

Balance hard skills with soft EQ skills to effectively manage and express emotions for personal and professional success.
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Business & Professional Skills
Sales & Revenue All levels Single module Certificate English

Excel in sales by mastering emotional intelligence. Balance hard skills with soft EQ skills to manage and express emotions effectively — for personal and professional success.

Last updated: 06/2026  ·  Language: English

What This Course Is About

Overview

Emotional intelligence is vital to both personal and professional success. To excel in sales, you have to balance hard skills with soft EQ skills — the ones that let you manage and express emotions effectively, in yourself and in the room.

This module starts with what emotional intelligence actually is and why it matters specifically in a sales context. It then works through the five components of EQ and how each one shows up in selling, how to develop each component deliberately rather than hoping it arrives with experience, and how to build an empathy map for the stakeholders you're trying to win over.

Skills You'll Build

What You'll Learn

  • 1 Identify what emotional intelligence is and why it matters in sales
  • 2 Review the five components of EQ and how they apply in selling
  • 3 Assess how to develop each component of EQ deliberately
  • 4 Balance hard sales skills with soft EQ skills
  • 5 Manage and express your own emotions under pressure
  • 6 Build an empathy map for your stakeholders
Who This Course Is For

Is This Course Right for You?

Salespeople at every level
Account managers & client-facing staff
Sales managers coaching their teams
Teams selling to multiple stakeholders
Business owners winning their own clients
Anyone strong on hard skills, less on soft

Suitable for all levels — no prior training needed. A single focused module, self-paced, with a certificate on completion.

Course Structure

Content Outline

Emotional Intelligence in Sales
Certificate of Completion

Course Delivery & Certification: This course is offered through MedLabTech Academy using educational content licensed from the London School for Sales. The course content and certificate are provided by the London School for Sales, while MedLabTech Academy facilitates your enrollment and access through our learning platform.

Licensed Course Refund Notice: This course contains third-party licensed content with a per-learner licensing fee. Cancellation requests should be submitted within 2 hours of purchase. After this period, the course fee is generally non-refundable, subject to applicable consumer protection laws.